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What requirements should be paid attention to in the outer packaging design of toothpaste?

2023-11-15 16:18

Packaging design, should follow the appropriate, reliable, beautiful, economic principles. Due to the wide variety of products, different performance and different requirements, the problems considered in product packaging design are also different.

 

Generally pay attention to the following matters:

 

(1) The performance of the packaged product The performance of the packaged product mainly includes the state of the product, shape, strength, weight, structure, value, risk, etc., which is the first consideration when packaging design.

① Product state. Mainly solid, liquid, gaseous, mixed, etc., different state of matter, the packaging container is also different.

② Product appearance. Mainly square, cylindrical, polygonal, special-shaped, etc., the packaging should be designed according to the characteristics of the product shape, requiring small packaging volume, good fixation, stable storage, and compliance with standardization requirements.

③ Product strength. For products with low strength and vulnerable to damage, the protective performance of the packaging should be fully considered, and there should be obvious marks on the outside of the packaging.

④ Product weight. For heavy products, pay special attention to the strength of the packaging to ensure that it is not damaged in circulation.

⑤ Product structure. Different products often have different structures, some are not pressure-resistant, and some are afraid of impact. Only a full understanding of the product structure, in order to carry out the appropriate packaging of different products.

The value of the product. Different products, the value of the difference is very large, the value of the high should focus on consideration.

Danger of the product. For flammable, explosive, toxic and other dangerous products, to ensure safety, there should be precautions and specific marks on the outside of the package.
 

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